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Cover Page Table of content 1.Executive Summary 2.Company Description 2.1. Company History. 2.2. Mission Statement. 2.3.

Products and Services. 2.4. Current Status. 2.5. Legal Status and Ownership. 2.6. Key Partnership (if any). 3. Industry Analysis. 3.1. Industry size, growth rate, and sales projection. 3.2. Industry structure. 3.3. Nature of participants. 3.4. Key success factors. 3.5. Industry trends. 3.6. Long term prospects. 4. Market analysis. 4.1. Market segmentation and target market selection. 4.2 Buyer behavior. 4.3. Competitor analysis. 5. Marketing plan. 5.1. Overall marketing strategy. 5.2. Product, price, place, promotion. 6. Management team and company structure. 6.1. Management team. 6.2. Board of directors. 6.3. Board of advisors. 6.4. Company structure. 7. Operations plan. 7.1. General approach to operations. 7.2. Business locations. 7.3. Facilities and equipment.

8. Product design and development plan. 8.1. Development status and tasks. 8.2. Challenges and risks. 9. Financial projection. 9.1. Sources and uses of funds. 9.2. Assumption sheets. 9.3. Pro forma income statement. 9.4. Pro forma balance sheet. 9.5. Pro forma cash flows. 9.6. Ratio analysis. Appendices.

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