PRIDE PASSION PROFESSIONALISM

PROFESSIONAL LINES

Our Mission Statement

The Philosophy of Professional Lines is to be a manufacturers agent that provides the highest professional standards in our industry through hard creative work, responding to our customers in a timely manner, dealing with people honestly and to demonstrate integrity in all that we do. We fairly and professionally represent the manufacturers products and programs to the pool, spa and tile industry in the State of Florida, Texas and abroad.

OUR BEGINNING
Proline Marketing Group/Professional lines , a manufacturers representation agency was founded in 2000 by Asdruval Gonzalez and Fernando Barragan. Having served the pool and spa industry in Florida since 1990, in most sectors of the market, it was a logical progression to represent numerous factories. In 2005 PMG/PLF merged and acquired Florida Sales Associates and founded Professional Lines of Florida under the PMG umbrella of companies. Professional Lines of Florida expanded their territory coverage to include the state of Texas in 2013 and regrouped as Professional Lines under the PMG umbrella of companies.

Our Philosophy
The founding philosophy of the company was, and continues to be, create the demand and desire for our products at three levels. Creating the demand with builders, retailers and service companies and then working that demand into orders at the distribution level. This is accomplished by using a triangular operational model of individual sales calls, group events and inside sales support.

Sales
The individual sales calls are made each week. We require that our sales associates spend half a day each week in their office to do follow-up work, plan their upcoming week, replenish samples/literature and communicate with the manufacturers. The group events sales opportunities are frequent and vary from tabletops to counter days, to seminars and special events at retail stores etc.

Social Media and Marketing

Social Media and Marketing

LinkedIN Business Group

150 + members Pool and Spa Business Exchange

Pool Dealer App for phone or tablet

Our Team
Fernando Barragan Asdruval Tony Gonzalez Owner Owner www.linkedin.com/in/fernwww.linkedin.com/pub/as andobarragan druval-tony-gonzalez Blaise Brandon Texas territory manager www.linkedin.com/pub/blais e-brandon/69/818/632 Barbara Antonacci Executive Assistant Maria Bacallao Executive Assistant Dennis Rodriguez Regional Sales Manager

Your Success is our Business PRIDE PASSION PROFESSIONALLISM www.professionallines.com