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  • Nike Company Profile and Manufacturing Process

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    Shanmathi Eswaran
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    Nike is an American multinational corporation that designs, develops, manufactures and sells footwear, apparel, equipment and accessories. Founded in 1978 and headquartered in Beaverton, Oregon, Nike utilizes a design process and manufacturing facilities across Europe and Asia to produce its products which include shoes, clothes and equipment for various sports and activities. Nike's products feature technologies and designs focused on support, flexibility and protection for customers.

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    the ppt is about nike manufacturing process and new innovations

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    Nike company profile and manufacturing process

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    Nike is an American multinational corporation that designs, develops, manufactures and sells footwear, apparel, equipment and accessories. Founded in 1978 and headquartered in Beaverton, Oregon, Nike utilizes a design process and manufacturing facilities across Europe and Asia to produce its products which include shoes, clothes and equipment for various sports and activities. Nike's products feature technologies and designs focused on support, flexibility and protection for customers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Scarica in formato PPT, PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    415 visualizzazioni11 pagine

    Nike Company Profile and Manufacturing Process

    Caricato da

    Shanmathi Eswaran
    Nike is an American multinational corporation that designs, develops, manufactures and sells footwear, apparel, equipment and accessories. Founded in 1978 and headquartered in Beaverton, Oregon, Nike utilizes a design process and manufacturing facilities across Europe and Asia to produce its products which include shoes, clothes and equipment for various sports and activities. Nike's products feature technologies and designs focused on support, flexibility and protection for customers.

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    Attribution Non-Commercial (BY-NC)
    Scarica in formato PPT, PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    di 11

    NIKE

    What is nike?

    Nike,is an American multinational corporation that is engaged in the design, development and worldwide marketing and selling of footwear, apparel, equipment, accessories and services.

    History

    LAUNCHED: May 30, 1978.

    FOUNDER: Bill Bowerman and Phil Knight


    HEADQUATERS:Beaverton, Oregon,

    NIKE PRODUCTS

    FEATURES

    Reflective Weather Protection

    Flexibility

    Supportive Fit

    PROCESSING
    Step 1: The Design Process -establish target price, target audience and product features -produce "tech package" to send to subcontractors in factories in Europe and Asia

    Step 2: Supplies A. Raw Materials -fabric -plastic -rubber -foams -metallics

    Step 3: Manufacturing -cutting -sewing (of upper section above the sole) -stock fitting (prepares the sole) -lasting (prepares attachment of upper to the sole) -heeling (attaches and shapes heel bottom to final form) -finishing -treeing (attaches accessories) After the manufacturing process, the shoe is then shipped to distribution and trading companies where it is then distributed to retailers and sold to consumers.

    MARKET SHARE

    NEW INNOVATIONS OF NIKE


    i)NIKE+ ii)NIKE FREE

    THANK YOU

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