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  • Bang

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    Christopher Kalanderopoulos
    9 visualizzazioni7 pagine
    This document discusses several concepts related to consumer behavior psychology including conditioning, commitment and consistency, compulsive consumption, social proof, reference groups, and cognitive dissonance reduction. These concepts are repeated throughout the document without further explanation.

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    This document discusses several concepts related to consumer behavior psychology including conditioning, commitment and consistency, compulsive consumption, social proof, reference groups, and cognitive dissonance reduction. These concepts are repeated throughout the document without further explanation.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Scarica in formato PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    9 visualizzazioni7 pagine

    Bang

    Caricato da

    Christopher Kalanderopoulos
    This document discusses several concepts related to consumer behavior psychology including conditioning, commitment and consistency, compulsive consumption, social proof, reference groups, and cognitive dissonance reduction. These concepts are repeated throughout the document without further explanation.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Scarica in formato PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    di 7

    Bang.

    Commitment & Consistency


    Cognitive Dissonance Reduction Compulsive Consumption ReferenceAddictio ConConditioning n sumer Groups

    Social Proof

    Consumer Addiction

    Conditioning

    Commitment & Consistency


    Compulsive Consumption

    Social Proof

    Reference Groups

    Cognitive Dissonance Reduction

    Consumer Addiction

    Conditioning

    Commitment & Consistency


    Compulsive Consumption

    Social Proof

    Reference Groups

    Cognitive Dissonance Reduction

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