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HOW TO CREATE A ENTREPRENEURIAL CORPORATION

A Critical Exploration

TYPES OF MOTIVATION
Achievement Motivation Affiliation Motivation Power Motivation- David McClelland Self Actualisation of Abraham Maslow Achievement Motivation and Self Actualisation partially underlie Entrepreneurship

WHAT HAPPENS IN AN ORGANISATION


Generally set up by an entrepreneur or a group of entrepreneurs Product- & Market Success leads to formal organisation with a pyramidal hierarchy The Top Management remains the prime mover and decision-makers The Middle Managers the supervisors of implementation The Bottom the implementers

WHAT IS THE REALITY?


The Top takes decisions but is insulated and isolated from reality The middle running from pillar to post mediating between the Top & the Bottom The Bottom implementing and yet they are the first witnesses to the reality

THE CONTRASTING PROCESSES


Compliance vs. Discipline (from within) Control vs. Support Constraint vs. Stretch Contract vs. Trust The Question is which side of the spectrum is the Top promoting The Left side processes will freeze the organisation eventually The Right side processes will release new energies

EMPOWERMENT OF THE MIDDLE & THE BOTTOM


Customers/Partners carry the reality The Middle and the Bottom plan and set goals in line with the Corporate Vision/Mission and as per the reality The Top become the Institution Builders How can an Organisation negotiate this paradigm shift? Through a MESSIAH or collectively

SOME EXAMPLES
GE Vs. Westinghouse Citibank Vs. Chase Manhattan Walmart Vs. Other Retail Giants ABB Vs. Several European Companies Toyota Vs. General Motors

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