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Successful Key Account Management
Unavailable
Successful Key Account Management
Unavailable
Successful Key Account Management
Ebook216 pages4 hours

Successful Key Account Management

Rating: 5 out of 5 stars

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About this ebook

Successful Key Account Management is the culmination of David Hughes’ nearly forty years of experience in a B2B (business to business) sales environment, with the last thirty years spent in a variety of key account management roles looking after strategic customers based in the UK and Europe.  
The ability to sell effectively is fundamental to the success of any business, and the role of account managers is to develop robust, long-term relationships between customers and their preferred suppliers. This book will benefit new account managers still developing their skills as well as more experienced colleagues looking to ensure that their abilities are well rounded and up-to-date. It gives numerous examples and easy to follow advice that can then be adapted to the readers’ individual circumstances.
LanguageEnglish
Release dateSep 2, 2020
ISBN9781838596569
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Successful Key Account Management
Author

David Hughes

David Hughes trained as a letterpress typesetter in the 1970s, gaining a (now obsolete) City and Guilds qualification at Kitson College of Technology in Leeds, UK. He worked on the Evening Press in York and the South London Press as a Linotype operator. After retraining on the computerised "new technology" he hung up his apron in the early 90s, mainly due to boredom! He keeps in touch with the letterpress scene through his printers' nostalgia website "Metal Type" and keeps up with the practical side of things producing letterpress business cards at Metal Type Printing.

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  • Rating: 5 out of 5 stars
    5/5
    The simple style of writing. Wish I had come across this book when I first started out as an account manager for a Denmark based multi national, very informative and will assist any new account managers in better navigating their role!! Most enjoyable.