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Autoline This Week #2216: Designing Cars and Brands That People Trust

Autoline This Week #2216: Designing Cars and Brands That People Trust

FromAutoline This Week - Video


Autoline This Week #2216: Designing Cars and Brands That People Trust

FromAutoline This Week - Video

ratings:
Length:
27 minutes
Released:
May 10, 2018
Format:
Podcast episode

Description

With more and more technology being added to cars, automakers can no longer design vehicles that delight customers, they now have to design vehicles that build trust. Input is needed from many different disciplines, so design can encompass a customer’s entire experience. On Autoline This Week, John McElroy is joined by three design experts who explain why “designers have to become stewards of morality.”
Released:
May 10, 2018
Format:
Podcast episode

Titles in the series (100)

Autoline This Week is the first stop for auto executives, insiders and consumers looking for the latest automotive news. Each week John McElroy, one of the deans of the Detroit automotive press corp, brings his expertise and analysis to the issues and interviews driving the automotive world. He moderates a panel of automotive journalists as they discuss the week’s news and interview top industry newsmakers