CME Writer's Marketplace, 2019 Edition
By Don Harting
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About this ebook
The printed version of this e-booklet was distributed as a handout for the author's "Introduction to CME Writing" workshop in May of 2019 during the 23rd annual Princeton Forum in Princeton, New Jersey hosted by the Delaware Valley Chapter of the American Medical Writers Association. People who attended the workshop called it "fabulous," "awesome," and "well done."
CME Writer's Marketplace is written to help freelance medical writers who specialize in developing content for accredited, or certified, continuing education in the health professions. This 7,000-word e-booklet contains 8 pages of detailed listings about the current needs of 9 different medical education companies based on in-person interviews with hiring editors and medical directors. Each listing contains guidance on what types of documents are typically purchased (needs assessments, test questions, slide decks, manuscripts/monographs, case studies, competitive market analyses, and outcome reports), typical prices paid, URLs of exemplary programs, as well as full contact information. CME Writer's Marketplace also provides writers with guidance on where to find free and low-cost training and development opportunities. Finally, readers receive a full-length, Wall Street Journal-style article highlighting 5 different trends that are affecting supply and demand for CME writing services today: growth of commercial support, attrition among accredited providers, accelerating pace of drug approvals, physician burnout, and rise of the gig economy.
Don Harting
Writing needs assessments (NAs) for continuing medical education (CME) forms the foundation of my freelance medical writing business. I started writing NAs full-time in 2009 for a medical education company that specialized in oncology. I incorporated my own business in 2014 and have been on my own for most of the time since then. My background in oncology deepened greatly during a 15-month sojourn in the continuing education department of the National Comprehensive Cancer Network.For the last 6 years I have been working with co-investigators and consultants to conduct survey research on best practices for writing NAs. We disseminate the results of our research at national meetings and regional workshops for medical writers and continuing educators. Some of our research has even found its way into CME Writer's Marketplace.I have a passion for continuing education, having earned a bachelor's degree in liberal arts from Harvard in 1978, a master's degree in journalism in 1992, and a master's degree in biology in 2018. I earned permanent certification as a board-certified editor in the life sciences (ELS) in 2008. I earned the CHCP credential in 2011 and am re-certified through 2021. In my first career as a newspaper reporter I won awards for public service and investigative projects. I transitioned into medical writing with help from the American Medical Writers Association, of which I remain an active member at the regional and national level. Currently I also volunteer as an active member of the Alliance for Continuing Education in the Health Professions.Thank you for your interest in CME writing!
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CME Writer's Marketplace, 2019 Edition - Don Harting
What Others Are Saying
The booklet provides a 360-degree view of the industry, key insider advice from clients to writers, trusted references for writing proposals, and much more.
-- Marielle Fares, PharmD, MBA
Science Notes LLC, Washington, D.C.
A great resource.
-- Kim Vadas, MABMH, CHCP
Freelance medical writer
Denver, Colorado
Well done.
-- Margaret Wright, RN, BSN
Freelance medical writer
Philadelphia, Pennsylvania
Key to Symbols and Abbreviations
$ market pays at low end of industry range
$$ market pays near midpoint of industry range
$$$ market pays at high end of industry range
ACCME Accreditation Council for Continuing Medical Education
ACEHP Alliance for Continuing Education in the Health Professions
AMA American Medical Association
AMWA American Medical Writers Association
AMWA-DVC Delaware Valley Chapter of AMWA
MAACME Mid-Atlantic Alliance for Continuing Medical Education
CME Writer’s Marketplace
2019 Edition
Table of Contents
Welcome and Introduction
Industry Overview
Five Trends Affecting the Future of CME Writing
Developing Expertise
Market Listings
Recommended Resources
Final Words
Acknowledgements
I would like to thank all the medical education company executives who consented to be interviewed about their freelance CME writing needs for this first edition. Their names appear in the listings. In addition, I would like to thank the following beta readers: Lori Alexander, MTPW, ELS, MWC, education director for the American Medical Writers Association; Katherine Harting, executive director (retired), Delmarva Education Foundation; David Siktberg MBA, executive vice president, Webility Corporation; Kim Vadas, MABMH, CHCP, specialist in strategic planning and grants development. Any errors or omissions remain the author’s responsibility. Please bring them to my attention at don@hartingcom.com so that I may correct them in an appropriate manner.
***
Written and published by Donald Harting MA, MS, ELS, CHCP
Copyright 2019 by Harting Communications LLC. All rights reserved.
Smashwords Edition
***
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