Brand Standards A Clear and Concise Reference
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About this ebook
Have the types of risks that may impact Brand Standards been identified and analyzed? What is the purpose of Brand Standards in relation to the mission? How do you deal with Brand Standards changes? Is a Brand Standards team work effort in place? What is the source of the strategies for Brand Standards strengthening and reform?
This powerful Brand Standards self-assessment will make you the dependable Brand Standards domain specialist by revealing just what you need to know to be fluent and ready for any Brand Standards challenge.
How do I reduce the effort in the Brand Standards work to be done to get problems solved? How can I ensure that plans of action include every Brand Standards task and that every Brand Standards outcome is in place? How will I save time investigating strategic and tactical options and ensuring Brand Standards costs are low? How can I deliver tailored Brand Standards advice instantly with structured going-forward plans?
There’s no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Brand Standards essentials are covered, from every angle: the Brand Standards self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Brand Standards outcomes are achieved.
Contains extensive criteria grounded in past and current successful projects and activities by experienced Brand Standards practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Brand Standards are maximized with professional results.
Your purchase includes access details to the Brand Standards self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria:
- The latest quick edition of the book in PDF
- The latest complete edition of the book in PDF, which criteria correspond to the criteria in...
- The Self-Assessment Excel Dashboard, and...
- Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation
…plus an extra, special, resource that helps you with project managing.
INCLUDES LIFETIME SELF ASSESSMENT UPDATES
Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.
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Book preview
Brand Standards A Clear and Concise Reference - Gerardus Blokdyk
About The Art of Service
The Art of Service, Business Process Architects since 2000, is dedicated to helping stakeholders achieve excellence.
Defining, designing, creating, and implementing a process to solve a stakeholders challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.
Unless you’re talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions.
Someone capable of asking the right questions and step back and say, ‘What are we really trying to accomplish here? And is there a different way to look at it?’
With The Art of Service’s Standard Requirements Self-Assessments, we empower people who can do just that — whether their title is marketer, entrepreneur, manager, salesperson, consultant, Business Process Manager, executive assistant, IT Manager, CIO etc... —they are the people who rule the future. They are people who watch the process as it happens, and ask the right questions to make the process work better.
Contact us when you need any support with this Self-Assessment and any help with templates, blue-prints and examples of standard documents you might need:
http://theartofservice.com
service@theartofservice.com
Acknowledgments
This checklist was developed under the auspices of The Art of Service, chaired by Gerardus Blokdyk.
Representatives from several client companies participated in the preparation of this Self-Assessment.
Our deepest gratitude goes out to Matt Champagne, Ph.D. Surveys Expert, for his invaluable help and advise in structuring the Self Assessment.
In addition, we are thankful for the design and printing services provided.
Included Resources - how to access
Included with your purchase of the book is the Brand Standards Self-Assessment Spreadsheet Dashboard which contains all questions and Self-Assessment areas and auto-generates insights, graphs, and project RACI planning - all with examples to get you started right away.
How? Simply send an email to
access@theartofservice.com
with this books’ title in the subject to get the Brand Standards Self Assessment Tool right away.
You will receive the following contents with New and Updated specific criteria:
•The latest quick edition of the book in PDF
•The latest complete edition of the book in PDF, which criteria correspond to the criteria in...
•The Self-Assessment Excel Dashboard, and...
•Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation
•…plus an extra, special, resource that helps you with project managing.
INCLUDES LIFETIME SELF ASSESSMENT UPDATES
Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.
Get it now- you will be glad you did - do it now, before you forget.
Send an email to access@theartofservice.com with this books’ title in the subject to get the Brand Standards Self Assessment Tool right away.
Your feedback is invaluable to us
If you recently bought this book, we would love to hear from you!
You can do this by writing a review on amazon (or the online store where you purchased this book) about your last purchase! As part of our continual service improvement process, we love to hear real client experiences and feedback.
How does it work?
To post a review on Amazon, just log in to your account and click on the Create Your Own Review button (under Customer Reviews) of the relevant product page. You can find examples of product reviews in Amazon. If you purchased from another online store, simply follow their procedures.
What happens when I submit my review?
Once you have submitted your review, send us an email at
review@theartofservice.com with the link to your review so we can properly thank you for your feedback.
Purpose of this Self-Assessment
This Self-Assessment has been developed to improve understanding of the requirements and elements of Brand Standards, based on best practices and standards in business process architecture, design and quality management.
It is designed to allow for a rapid Self-Assessment to determine how closely existing management practices and procedures correspond to the elements of the Self-Assessment.
The criteria of requirements and elements of Brand Standards have been rephrased in the format of a Self-Assessment questionnaire, with a seven-criterion scoring system, as explained in this document.
In this format, even with limited background knowledge of Brand Standards, a manager can quickly review existing operations to determine how they measure up to the standards. This in turn can serve as the starting point of a ‘gap analysis’ to identify management tools or system elements that might usefully be implemented in the organization to help improve overall performance.
How to use the Self-Assessment
On the following pages are a series of questions to identify to what extent your Brand Standards initiative is complete in comparison to the requirements set in standards.
To facilitate answering the questions, there is a space in front of each question to enter a score on a scale of ‘1’ to ‘5’.
1 Strongly Disagree
2 Disagree
3 Neutral
4 Agree
5 Strongly Agree
Read the question and rate it with the following in front of mind:
‘In my belief,
the answer to this question is clearly defined’.
There are two ways in which you can choose to interpret this statement;
1.how aware are you that the answer to the question is clearly defined
2.for more in-depth analysis you can choose to gather evidence and confirm the answer to the question. This obviously will take more time, most Self-Assessment users opt for the first way to interpret the question and dig deeper later on based on the outcome of the overall Self-Assessment.
A score of ‘1’ would mean that the answer is not clear at all, where a ‘5’ would mean the answer is crystal clear and defined. Leave emtpy when the question is not applicable or you don’t want to answer it, you can skip it without affecting your score. Write your score in the space provided.
After you have responded to all the appropriate statements in each section, compute your average score for that section, using the formula provided, and round to the nearest tenth. Then transfer to the corresponding spoke in the Brand Standards Scorecard on the second next page of the Self-Assessment.
Your completed Brand Standards Scorecard will give you a clear presentation of which Brand Standards areas need attention.
Brand Standards
Scorecard Example
Example of how the finalized Scorecard can look like:
Brand Standards
Scorecard
Your Scores:
BEGINNING OF THE
SELF-ASSESSMENT:
Table of Contents
About The Art of Service7
Acknowledgments8
Included Resources - how to access8
Your feedback is invaluable to us10
Purpose of this Self-Assessment10
How to use the Self-Assessment11
Brand Standards
Scorecard Example13
Brand Standards
Scorecard14
BEGINNING OF THE
SELF-ASSESSMENT:15
CRITERION #1: RECOGNIZE16
CRITERION #2: DEFINE:23
CRITERION #3: MEASURE:34
CRITERION #4: ANALYZE:46
CRITERION #5: IMPROVE:55
CRITERION #6: CONTROL:67
CRITERION #7: SUSTAIN:77
Brand Standards and Managing Projects, Criteria for Project Managers:101
1.0 Initiating Process Group: Brand Standards102
1.1 Project Charter: Brand Standards104
1.2 Stakeholder Register: Brand Standards106
1.3 Stakeholder Analysis Matrix: Brand Standards107
2.0 Planning Process Group: Brand Standards109
2.1 Project Management Plan: Brand Standards111
2.2 Scope Management Plan: Brand Standards113
2.3 Requirements Management Plan: Brand Standards115
2.4 Requirements Documentation: Brand Standards117
2.5 Requirements Traceability Matrix: Brand Standards119
2.6 Project Scope Statement: Brand Standards121
2.7 Assumption and Constraint Log: Brand Standards123
2.8 Work Breakdown Structure: Brand Standards125
2.9 WBS Dictionary: Brand Standards127
2.10 Schedule Management Plan: Brand Standards130
2.11 Activity List: Brand Standards132
2.12 Activity Attributes: Brand Standards134
2.13 Milestone List: Brand Standards136
2.14 Network Diagram: Brand Standards138
2.15 Activity Resource Requirements: Brand Standards140
2.16 Resource Breakdown Structure: Brand Standards142
2.17 Activity Duration Estimates: Brand Standards144
2.18 Duration Estimating Worksheet: Brand Standards146
2.19 Project Schedule: Brand Standards148
2.20