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    BRAND YOU! Master Your Social Media
    BRAND YOU! Master Your Social Media
    BRAND YOU! Master Your Social Media
    Ebook130 pages43 minutes

    BRAND YOU! Master Your Social Media

    By Diane Huth

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    About this ebook

    BRAND YOU! Master Your Social Media

    A Step-by-Step Guide To Create A Powerful Social Media Presence To Establish Your Personal Brand

    This ebook will walk you step-by-step through the secrets of how to create a strong personal brand using digital and social media and online tools. It’s essential to help you find and advance your career and have recruiters chasing you for an interview.

    In this e-book, you will discover many valuable insights including:
    •Understand That YOU Are a Brand
    •Discover What is Your Personal Brand Today
    •Use Google – It’s How You Track Your Personal Brand Development
    •Master LinkedIn – Your Number One Job Hunting Resource
    •Create and Distribute Press Releases to Drive Google Ranking
    •Master Online Media - The 6 Key Social Media Sites Every Job Seeker Needs to Dominate
    •Discover Other Apps and Online Programs That Will Help Make Your Job Search Easier and Faster
    •Create Your Own Website for Powerful Personal Branding and to Bypass HR
    •Manage Your Passwords and Login Information
    •Harness Powerful Email Tools to Manage Your Job Search
    •Monitor Your Credit Report – Yes, They Check Your Credit Before You Are Hired!
    •...and much more!

    This step-by-step guide will walk you through all the key social media sites, and show you how they are priceless in the process of building your personal brand. Follow step-by-step instructions to help you maximize your LinkedIn profile and take advantage of the many tools LinkedIn offers. This eBook also features a step-by-step tutorial on how to build a simple website in just hours using GoDaddy’s online site builder, and detailed directions on how to create and distribute a press release to drive up your Google ranking.

    YOU are your most important product, so learn to market yourself persuasively and effectively using the tools and techniques that will allow you to shine using social and digital media.

    This ebook expands upon the first complete section of the comprehensive career guide BRAND YOU! To Land Your Dream Job. Enjoy expanded content of how to maximize your LinkedIn profile and take advantage of the many tools LinkedIn offers. It also features a step-by-step tutorial on how to build a simple website using GoDaddy’s online site builder, and detailed directions on how to create and distribute a press release to drive up your Google ranking.

    In this e-book, you will discover many valuable insights to help you find and land your dream job usi8ng digital tools, including:
    •Understand That YOU Are a Brand
    •Discover What is Your Personal Brand Today
    •Use Google – It’s How You Track Your Personal Brand Development
    •Master LinkedIn – Your Number One Job Hunting Resource
    •Create and Distribute Press Releases to Drive Google Ranking
    •Master Online Media - The 6 Key Social Media Sites Every Job Seeker Needs to Have
    •Discover Other Apps And Online Programs That Will Help Make Your Job Search Easier and Faster
    •Create Your Own Website for Powerful Personal Branding and to Bypass HR
    •Manage Your Passwords and Login Information
    •Harness Powerful Email Tools for Your Job Search
    •Monitor Your Credit Report
    ...and much more!

    This is the first of 7 ebooks detailing specific steps in your career search journey, allowing you to master the content in about an hour. Look for the following books in the series to jump in where you most need help in the step-by-step process
    Your dream job is out there somewhere. When you read this book series, you will gain the tools and insight to find where it is hidden, get your persuasive credentials into the right hands throughout the hiring process, help you successfully complete the various interviews, and negotiate a great employment package.

    LanguageEnglish
    PublisherDiane Huth
    Release dateDec 3, 2017
    ISBN9781370609086
    BRAND YOU! Master Your Social Media
    Author

    Diane Huth

    Diane Huth loves helping other people succeed, and finds innovative and out-of-the box ways to help them meet their goals. She is a 30+ year veteran marketing superstar, and has held top-level marketing slots at a wide range of household-name companies including Johnson & Johnson, Frito-Lay, Carnation/Nestlé, CBS Cable, and Mission Foods. Those corporate roles switched to entrepreneurial positions with start-up companies, where she has helped launch and run small firms struggling to make payroll while launching innovative products and services. In her “day job” she is the Chief Marketing Officer of Biovideo, an entrepreneurial company which is pioneering maternity videography. And her “night job” is teaching Marketing and Branding at Texas A&M University and at University of the Incarnate Word, both in San Antonio Texas. Diane was stunned to learn how unprepared college students were for their upcoming job search. These students had just spent 4 years of their young lives, and often $100,000 or more on college tuition, and they had no idea how to find a job when they graduated. So based on her own vast experience interviewing, hiring, coaching and mentoring hundreds of employees, she wrote the Amazon best-selling book Brand YOU! To Land Your Dream Job to teach her students — and you — how to use brand-building tools and tactics to find and land your dream job. Due to repeated requests from Baby Boomer friends and colleagues struggling to find well-paid jobs, she wrote her new book BRAND YOU! To Re-INVENT Your Career to help mature professionals keep, find or create meaningful, enjoyable and profitable employment on their own terms for as long as they wish to work. This book provides a wealth of insights and practical tips to allow experienced pros to eradicate ageism, turning their decades of experience from a liability into an asset, and mastering both soft and hard skills to become sought-after in the workplace for their experience, wisdom, reliability, and talents. Whether you are looking to achieve meaningful employment for a corporation, a service firm, or working for yourself, this is the tool to help you explore your many options to remain productive well into your 60's, 70's and beyond! Contact Diane at Diane@BrandYouGuide.com or by phone at (210) 601-7852 to share a comment or suggestion about her book, request a speaking engagement or workshop, or schedule a media interview.

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      Book preview

      BRAND YOU! Master Your Social Media - Diane Huth

      YOUR SECRET WEAPON TO LANDING YOUR DREAM JOB

      Finding and landing your ideal job doesn’t happen by chance. You have to know the secrets of how to market yourself to land your dream job. You can learn and employ this unique set of skills to ensure you find a good job, get hired, and jumpstart your career. This book will teach you these skills, and share with you an insider’s view of what it takes to be the one person out of hundreds of applicants to receive a coveted offer.

      This is the first of 7 topic-specific eBooks which will guide you step-by-step through your job search journey:

      Master Your SOCIAL MEDIA

      In this step-by-step guide, you will discover many valuable insights including how to:

      ● Understand That YOU Are a Brand

      ● Discover What is Your Personal Brand Today

      ● Use Google – It’s How You Track Your Personal Brand Development

      ● Master LinkedIn – Your Number One Job Hunting Resource

      ● Create and Distribute Press Releases to Drive Google Ranking

      ● Master Online Media – The 6 Key Social Media Sites Every Job Seeker Needs to Have

      ● Create Your Own Website for Powerful Personal Branding

      ● Manage Your Passwords and Login Information

      ● Harness Powerful Email Tools for Your Job Search

      ● Monitor Your Credit Report

      …and many more!

      Your dream job is out there somewhere. When you read this book series, you will gain the tools and insight to find where it is hidden, get your persuasive credentials into the right hands throughout the hiring process, help you successfully complete the various interviews, and negotiate a great employment package.

      The learning here will help you greatly speed up the job-hunting process, furnish you with the tools you will need to succeed, and help you avoid the mistakes and pitfalls that hamper the job search of most people.

      And as a special gift for choosing this book, I am pleased to offer you a FREE Step-by-Step Career Guide and Checklist which is available for immediate download NOW so you can follow along chapter-by-chapter to track your progress. Go to www.HireMeNowPlease.com for your FREE DOWNLOAD.

      1.

      It’s a Tough Job Market

      The unemployment rate of recent college graduates is double that of the total population, and more than 21% of recent college graduates are either unemployed (7.2%) or underemployed (14.5%.) In 2014, 46% of college graduates worked in jobs that didn’t require a college degree. And today, 15% of taxi drivers have a college degree. Fortune.com states that 48% of all Uber drivers have at least a college degree.

      Money Magazine estimates that it generally takes 3 to 9 months for the average college graduate to get a job. And according to Newsweek, millennials make up about 40% of the unemployed.

      But don’t despair. Of the almost 3 million new graduates to enter the workforce this year, more than 2.2 million of them will find employment. This book will help you to become one of the well-employed professionals, working in a field you love for a good salary.

      2.

      What Compelled Me to Write This Book

      I’ve worked in brand marketing for what seems like forever – more than 30 years! My career spanned 20 years in top-level marketing slots at a wide range of household-name companies including Johnson & Johnson, Frito-Lay/Sabritas, Carnation/Nestlé, CBS Cable and Mission Foods. I also sold multimedia advertising for 5 years, and held leadership roles with 8 start-up companies.

      I am currently Chief Marketing Officer of Biovideo, pioneering maternity photography and videography services, and a Senior Innovation Consultant for Prodigy Works, a national consulting firm.

      And in my spare time, I teach Marketing Management, Branding and International Marketing at 2 different universities in Texas.

      While teaching marketing students during their final semester of college, I was stunned to find out how poorly prepared they were to search for and land a job.

      They didn’t understand the dynamics of a job interview, nor how to ferret out the unlisted jobs that go to people in the know without ever being posted on a job board. And none of them knew how to find and meet the people who would hire them. They simply didn’t have a clue.

      Because I had taught marketing classes at very different universities, I realized lack of preparation wasn’t unique to one particular school; it was the same across the board. My students were bright, personable and motivated. But

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