Guerrilla Music Marketing, Vol 4: How to Make Money and Boost Sales
By Bob Baker
5/5
()
About this ebook
Make More Money With Your Music!
This ebook features Section 4 of the highly acclaimed "Guerrilla Music Marketing Handbook.: Here's a glimpse at what you get:
=> 32 Ways to Sell a Lot More of Your CDs, Downloads and Music Merchandise. One solid idea after another on how to boost your music and merchandise sales. From retail and radio to live shows and the top websites where you can sell your music worldwide.
=> The Easiest Way to Make Money in the Music Business. Stop buying into the "starving musician" stereotype. The most properous musicians use this technique to support themselves. Here's what you need to do to thrive in the music business.
=> 25 Ways to Finance Your Next Recording Project, Music Video or Major Equipment Purchase. It's one of the age-old music biz challenges: how to overcome a lack of money. Use these ideas to make, save and raise the extra cash you need.
=> How to Double Your Music Sales (in 90 Days or Less). Want to sell a lot more of your music? Here's what the smart indie artists are doing to profit from their hard work and creativity.
"The most directly applicable, start-tomorrow, creatively inspiring book I've ever seen on promoting your music!"
-Derek Sivers, founder of CD Baby
"Applying many of Bob's ideas, and without any wholesaling or distribution, I sold more than 20,000 albums of my music over the last five years. Using his suggestions, I increased my fan base by 35% in just one year. Pretty good for a non-performing artist who does all studio work. Bob is the master of music marketing!"
-Kris Lee-Scott, Hanai Music
"I bought Bob's Guerrilla book, and in less than two months I've done more to energize the promotion of my new CD, and previous three CDs, than I've done in the past four years combined. Bob really got me going. More than that, his book crow-barred a self-convinced 'I hate promotion' guy out of his stubborn old habits and into enthusiasm -- which is no small feat!"
-Dan Oakenhead, musician, Boulder, Colorado
Grab this affordable ebook now and take your music profits to the next level.
Read more from Bob Baker
Guerrilla Music Marketing, Vol 1: Laying the Foundation for Independent Music Success Rating: 5 out of 5 stars5/5Guerrilla Music Marketing, Vol 2: Internet Promotion & Online Social Media Rating: 4 out of 5 stars4/5Guerrilla Music Marketing, Vol 3: Music Publicity and Media Exposure Bootcamp Rating: 4 out of 5 stars4/5The Power of Affirmations and Positive Self-Talk Rating: 5 out of 5 stars5/5Unleash the Artist Within: Four Weeks to Transforming Your Creative Talents Into More Recognition, More Profit & More Fun Rating: 0 out of 5 stars0 ratingsThe Performance of Medicine: Techniques From the Stage to Optimize the Patient Experience and Restore the Joy of Practicing Medicine Rating: 0 out of 5 stars0 ratingsThe Spear the Cross and the Gun: Milingimbi Yolngu History with the Arrival of Mission and Government Rating: 0 out of 5 stars0 ratings
Related to Guerrilla Music Marketing, Vol 4
Related ebooks
Music Licensing Insider's Guide Rating: 4 out of 5 stars4/5DIY Musician's Guide to the Digital Music Economy Rating: 5 out of 5 stars5/5The New Rules of Music Marketing Rating: 5 out of 5 stars5/5Master Soundcloud: Music Business Rating: 4 out of 5 stars4/5How to Succeed in the Music Business Rating: 0 out of 5 stars0 ratingsDIY Music Licensing Rating: 0 out of 5 stars0 ratingsMaking Money with Music: Generate Over 100 Revenue Streams, Grow Your Fan Base, and Thrive in Today's Music Environment Rating: 0 out of 5 stars0 ratingsThe Independent Music Grind: (A Guide To Success For Indie Artists & Producers) Part One Rating: 5 out of 5 stars5/5DIY Music Marketing Basics Rating: 5 out of 5 stars5/5An Independent Musician’s Guide To: How to Make $100K in the Music Business Without a Record Deal Rating: 4 out of 5 stars4/5How to Get $4,027.50 Monthly as a Music Producer Rating: 5 out of 5 stars5/5Make Money Online with Your Music: Creative Entrepreneurship Series Rating: 0 out of 5 stars0 ratingsThe 360 Music Industry: How to make it in the music industry Rating: 0 out of 5 stars0 ratingsSpotify: The Streaming Machine: Music Business Rating: 2 out of 5 stars2/5Music 4.1: A Survival Guide for Making Music in the Internet Age Rating: 0 out of 5 stars0 ratingsThe Art of The Music Business Rating: 0 out of 5 stars0 ratingsHow to Open & Operate a Financially Successful Independent Record Label Rating: 5 out of 5 stars5/5The Insider's Guide to Music Licensing Rating: 0 out of 5 stars0 ratingsMusic 3.0: A Survival Guide for Making Music in the Internet Age Rating: 0 out of 5 stars0 ratingsThe Independent Music Producers Handbook Rating: 1 out of 5 stars1/5Music 4.0: A Survival Guide for Making Music in the Internet Age Rating: 0 out of 5 stars0 ratingsIndependent Artist Playbook Rating: 0 out of 5 stars0 ratingsSecrets of the Music Business: How Not to Get Fucked As an Entrepreneur with a Dream Rating: 0 out of 5 stars0 ratingsMusic | Make it , How to be the minority that archive Success in the Music Industry! Rating: 0 out of 5 stars0 ratingsMusic Production, 2020 Edition: The Advanced Guide On How to Produce for Music Producers Rating: 0 out of 5 stars0 ratingsSocial Media For Musicians: Music Business Rating: 0 out of 5 stars0 ratings
Music For You
The Circle of Fifths: Visual Tools for Musicians, #1 Rating: 5 out of 5 stars5/5Can I Say: Living Large, Cheating Death, and Drums, Drums, Drums Rating: 4 out of 5 stars4/5Music Theory For Dummies Rating: 4 out of 5 stars4/5Songwriting: Essential Guide to Lyric Form and Structure: Tools and Techniques for Writing Better Lyrics Rating: 4 out of 5 stars4/5The Dirt: Confessions of the World's Most Notorious Rock Band Rating: 5 out of 5 stars5/5Me: Elton John Official Autobiography Rating: 4 out of 5 stars4/5Learn Guitar A Beginner's Course Rating: 4 out of 5 stars4/5Open Book Rating: 4 out of 5 stars4/5A Strange Loop Rating: 4 out of 5 stars4/5Weird Scenes Inside The Canyon: Laurel Canyon, Covert Ops & The Dark Heart Of The Hippie Dream Rating: 5 out of 5 stars5/5Learn Jazz Piano: book 1 Rating: 4 out of 5 stars4/5Bowie: An Illustrated Life Rating: 4 out of 5 stars4/5The Easyway to Play Piano: A Beginner's Best Piano Primer Rating: 5 out of 5 stars5/5Becoming a Great Sight-Reader–or Not! Learn From My Quest for Piano Sight-Reading Nirvana Rating: 4 out of 5 stars4/5Songwriting For Dummies Rating: 3 out of 5 stars3/5IT'S ALL IN YOUR HEAD Rating: 5 out of 5 stars5/5Singing For Dummies Rating: 4 out of 5 stars4/5Hal Leonard Pocket Music Theory (Music Instruction): A Comprehensive and Convenient Source for All Musicians Rating: 4 out of 5 stars4/5Guitar Theory For Dummies: Book + Online Video & Audio Instruction Rating: 4 out of 5 stars4/5The Meaning of Mariah Carey Rating: 5 out of 5 stars5/5Making Rumours: The Inside Story of the Classic Fleetwood Mac Album Rating: 3 out of 5 stars3/5The Everything Songwriting Book: All You Need to Create and Market Hit Songs Rating: 5 out of 5 stars5/5Piano For Dummies Rating: 4 out of 5 stars4/5Guitar For Dummies Rating: 4 out of 5 stars4/5
Reviews for Guerrilla Music Marketing, Vol 4
1 rating0 reviews
Book preview
Guerrilla Music Marketing, Vol 4 - Bob Baker
Guerrilla Music Marketing, Vol 4
How to Make Money and Boost Sales
Bob Baker
Smashwords Edition
© 2015 Bob Baker – All Rights Reserved
Published by Spotlight Publications and www.TheBuzzFactor.com
PO Box 28441, St. Louis, MO 63146 USA
All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means – electronic, mechanical, recording or otherwise – without the prior written permission of Bob Baker, except for the inclusion of brief passages in a review.
This ebook features Section 4 of the Guerrilla Music Marketing Handbook. The full print version, featuring all five sections (20 chapters), is available at
http://bob-baker.com/buzz/guerrilla-music-marketing-handbook/
To Jay Conrad Levinson, the godfather of Guerrilla Marketing. Thanks for shining the light, blazing a new trail, and inspiring millions (including me) to take the guerrilla path less traveled!
Free Gifts for You!
Want even more music marketing advice? I invite you to download a FREE collection of music promotion reports, tip sheets and tools! Just go here to claim them:
www.bob-baker.com/buzz/free-reports/
Here’s what you get:
=> My Music Marketing Secrets report, which reveals: A rarely-used marketing trick you can steal from restaurant menus, A simple technique that forces people to listen to your album, How to virtually hypnotize your fans using simple email, and much more.
=> How to Recession-Proof Your Music Career: 37 Ways Musicians, Bands and Record Labels Can Reduce Expenses and Prosper in Today’s Economy.
=> Four Ways to Attract More Music Fans Faster – Here are the steps you need to take to identify and build a loyal following and ensure a successful, long-term career.
=> A free subscription to my Buzz Factor Ezine. Every issue is filled with strategies you can use to attract more fans, sell more music, and make more money.
Again, they are all free. Just go here to get them:
www.bob-baker.com/buzz/free-reports/
Contents
32 Ways to Sell a Lot More of Your CDs, Downloads and Music Merchandise
The Easiest Way to Make Money in the Music Business
25 Ways to Finance Your Next Recording Project, Music Video or Major Equipment Purchase
How to Double Your Music Sales (in 90 Days or Less)
Bonus Chapter: Four Things You Can Do to Generate More Music Sales (in Five Minutes or Less)
Get your free Music Marketing Secrets report
About the author
Other Books, Courses, Audiobooks, and Links
Disclaimer
Before You Go: rate and review this book, share it on Facebook and Twitter
Chapter 1
32 Ways to Sell a Lot More of Your CDs, Downloads and Music Merchandise
You’ve put a lot of time and effort into writing good original songs and committing them to finished tracks in the studio. You crafted the artwork and packaging, and you arranged for your album to finally be manufactured and made available for download.
Many musicians describe the feeling of seeing their slickly packaged final creation for the first time: It’s a wonderful sensation of accomplishment. They feel like shouting at the top of their lungs to let the world know about this great thing they’ve got to offer.
That’s why it pains me to see so many music makers drop the ball at this point. Sure, they say they want to get recognition from lots of people who have been touched by their music. And, let’s face it, they wouldn’t mind making a bit of money selling their product too.
So why do artists continue to manufacture 1,000 CDs only to have 900 of them sit in a closet and gather dust?
The simple answer: These artists haven’t learned effective methods for marketing their recordings and merchandise. Also, they haven’t done their homework and haven’t discovered the many resources available to help them sell their music. Are you one of these people? If so, don’t worry. There’s help within the pages ahead.
What follows are 32 solid ideas and resources to expand your thinking and help you sell more of your independent releases and related products.
1) Get committed
Not to an asylum, but to becoming an independent music marketer – instead of just a music producer. Unless you’re simply making music for your immediate friends and family (which is worthy in itself), you’re going to have to expand your skills to include more than songwriting and recording techniques.
Far too many musically creative people feel that if they just come up with great music, the world will beat a path to their door. While this approach might work for a select few, most songwriters and musicians have to take a few extra steps to get their music noticed and bought in bulk by enthusiastic fans.
Important: The first step in your efforts to sell more of your music and merchandise is to make a decision right now. Are you willing to spend as much time and energy marketing your musical pride and joy as you do creating it? This means you are eager to indulge in the art of researching your market, networking with people who can help you accomplish your sales goals and, ultimately, becoming as inspired by exposing your music as you are by playing