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Caregiver Storm: How to Make Money While Building Customer Loyalty by Helping Clients in Crisis
Caregiver Storm: How to Make Money While Building Customer Loyalty by Helping Clients in Crisis
Caregiver Storm: How to Make Money While Building Customer Loyalty by Helping Clients in Crisis
Ebook67 pages46 minutes

Caregiver Storm: How to Make Money While Building Customer Loyalty by Helping Clients in Crisis

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About this ebook

We’re all getting older. And that’s the good news.

The bad news is that at some point most of us will need help. Help with living and help with dying. And the people most likely to provide that help are family members.

But these family members also have lives – kids, jobs, bills. And all these things will take a serious hit without proper planning.

It’s not the jaunty, happy subject matter of a motivational speaker. But it’s a topic every individual, association and company needs to address.

As our population lives longer lives, chronic illness and managed care will increasingly become part of the daily conversation.

Ben Neiburger is an Illinois-based Elder Law attorney and Certified Public Accountant. He’s also a speaker who travels the country showing organizations how to respond to the coming elder care crisis in America with humanity, while preserving productivity and profitability.

Ben speaks to legal, healthcare and financial planning professionals about managing this aging demographic’s needs and the needs of their caregivers.

He also speaks to associations and corporate HR audiences about planning for caregivers in a way that allows them take care of their responsibilities at home while continuing to be productive, profitable and contributing members of the organization.

LanguageEnglish
PublisherBen Neiburger
Release dateNov 8, 2013
ISBN9781311768094
Caregiver Storm: How to Make Money While Building Customer Loyalty by Helping Clients in Crisis
Author

Ben Neiburger

After graduating from the University of Illinois with a degree in Finance, Ben became a Certified Public Accountant (CPA). He then went on to receive his Juris Doctor degree from IIT Chicago-Kent College of Law. At that same institution he became an Adjunct Professor, where he taught Employee Benefits Law for four years while simultaneously becoming a top regional instructor for the Becker CPA Review course.Previously a senior associate in the Chicago office of Baker & McKenzie, Ben left in 2003 to start his own legal practice. He quickly became a highly respected attorney in Illinois, being named “Super Lawyer” in the Elder Law category for 2007, 2009, 2010, 2011, 2012 and 2013.Ben is an active member of the National Academy of Elder Law Attorneys (NAELA) and a member of the board of directors for the Illinois Institute of Continuing Legal Education. He has also been admitted to the Bar of the United States Supreme Court, membership in the DuPage County Estate Planning Council, Illinois State Bar Association, and Elmhurst Chamber of Commerce.Ben is a frequent speaker and writer to audiences of professionals in the legal, financial and healthcare fields, as well as families seeking information about planning and longterm health care issues. Because he is one of the few Elder Law attorney’s in Illinois that holds a CPA, he brings a unique perspective and skill set to his law practice.When Ben isn’t practicing law he is busy helping his wife Barbara’s Roller Derby business along with trying to get his pre-teen boys to stop playing video games and texting their friends. Ben is also a couple of years into his late-in-life in-line speed skating career, where despite being on “speed” skates, he can only go as fast as the middle of the pack during his summer marathon race tours.

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    Book preview

    Caregiver Storm - Ben Neiburger

    Caregiver Storm

    How to Make Money While Building Customer Loyalty by Helping Clients in Crisis

    Guiding clients through the elder care process: Ten Guiding Principles you can teach your clients so they can survive the caregiving storm with dignity and sanity, while maintaining their lives and careers.

    By Ben Neiburger

    ~~~

    Smashwords Edition

    Copyright © 2013 by Ben Neiburger. All rights reserved.

    Smashwords Edition, License Notes

    This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

    Table of Contents

    Part 1 — A Love Story

    Part II — Effectively Guiding Your Clients

    Guiding Principle One – Put no one else before you and your family.

    Guiding Principle Two – Let Others Help You.

    Guiding Principle Three – Act Only with Legal Authority

    Guiding Principle Four – Rest. You are only Human.

    Guiding Principle Five – Honor Your Loved One and Preserve Their Independence as Long as Medically Advisable.

    Guiding Principle Six – Make a Financial Plan.

    Guiding Principle Seven – Respect your Loved One’s End-of-life Wishes.

    Guiding Principle Eight – Remember You Can’t Always Control a Progressive Disease or Sudden Illness.

    Guiding Principle Nine Remember, a Nursing Home Placement isn’t a Death Sentence for Your Loved One.

    Guiding Principle Ten – Try to Mitigate Family Conflict.

    Other resources

    Endnotes

    Part 1 — A Love Story

    Let’s start with a love story.

    About 10 years ago, a family came to me asking for Medicaid planning advice. Medicaid planning is an estate planning and public benefits planning technique that can reduce long-term health care costs. This technique uses the Medicaid program to pay all or a portion of a person's long-term care benefits, instead of completely exhausting assets.

    Mike shuffled in with his son Jason one sunny morning with his head hung low and a look of utter exhaustion and frustration on his face. Jason was holding on to his elbow. As they sat down, I asked Mike what was wrong and he looked at me.

    My love, Laura, she hallucinates, he said.

    As I drive down the road she claims to see her mother and grandmother on the corner, and I tell her they’re not there. Then she yells at me saying they are, and one minute later, at the next intersection, the same thing happens again. It’s driving me crazy. The doctor says she has Alzheimer’s disease.

    Mike slammed his fist on the table in frustration and said, I’m not going to put Laura in a nursing home.

    Then, Jason looked at me and shook his head. His father looked down at something on my desk, distracted.

    Mike, how’s your heart? I asked.

    Oh it’s bad. I’m on medications and I feel so stressed, Mike responded.

    Okay, how high is your stress level?

    My stress level is terrible. Laura wakes me up three or four times a night. I’m afraid she’s going to wander on the street, so I have to get up and make sure she doesn’t go downstairs. Whenever I hear a noise, I get up to make sure the door is locked so she doesn’t go outside. It’s driving me crazy.

    Then you’re not sleeping well? I responded.

    No, my sleep is terrible, Mike said.

    Mike, are you aware of what caregiver stress is?

    He responded, Yes, I have lots of stress.

    "Mike, did you know the statistics say the healthy spouse dies before the ill spouse almost one

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