Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Platform: Get Noticed in a Noisy World
    Platform: Get Noticed in a Noisy World
    Platform: Get Noticed in a Noisy World
    Audiobook5 hours

    Platform: Get Noticed in a Noisy World

    Written by Michael Hyatt

    Narrated by Michael Hyatt

    4/5

    ()

    Switch to ebook

    About this audiobook

    How do you turn your social media accounts into viable business opportunities? Michael Hyatt has the blueprint.

    Michael Hyatt learned to use his social media platform as the foundation for his own successful writing, speaking, and business coaching practice. In this straightforward how-to, he offers down-to-earth guidance on crafting an effective and meaningful online platform.

    In Platform, you will learn how to:

    • Extend your influence, monetize it, and build a sustainable career. 
    • Get noticed and start earning money in an increasingly noisy world.  
    • Learn to amplify, update, polish, and organize your content for success.

    Platform goes behind the scenes into the world of social media success. You’ll discover what bestselling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to gain contacts, connections, and followers and win customers in today’s crowded marketplace.

    With proven strategies, easy-to-replicate formulas, and practical tips, this book makes it easier, less expensive, and more possible than ever to stand out from the crowd and launch a business.

    LanguageEnglish
    PublisherHarperCollins Leadership
    Release dateApr 30, 2012
    ISBN9781595555144
    Author

    Michael Hyatt

    Michael Hyatt is the founder and chairman of Full Focus. He is also the author of several New York Times, Wall Street Journal, and USA Today bestselling books, including Platform, Living Forward, Your Best Year Ever, Free to Focus, and The Vision Driven Leader. With his daughter, Megan, he is coauthor of Win at Work and Succeed at Life. He's living the Double Win with his wife of forty-plus years, five daughters, and ten grandchildren.

    More audiobooks from Michael Hyatt

    Related to Platform

    Related audiobooks

    E-Commerce For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      TIKTOK, META, YOUTUBE, X SOCIAL MEDIA LOTS OF SUCCESS WITH LITTLE EFFORT STEP-BY-STEP TO SALES & BOOKINGS

      Dec 27, 2023

      With social media it always depends on what you want to achieve and how much time or effort you can invest. Do you want to sell tracks or draw attention to yourself as a sound designer in order to get new orders? Or are bookings the goal? Either way:

      3 min read

    • Article

      The Secret to Post-COVID Networking? Being There

      Jun 3, 2020

      It has been a very long time since I was first introduced to the "elevator speech." This is the concept that influential people have a practiced, but convincing, few sentences that will trigger another's interest in their enterprise, services or camp

      2 min read

    • Article

      The Side Hustle Bustle

      Mar 21, 2023

      The Side Hustle Bustle
      4 min read

    • Article

      10 Small Business Ideas

      Jun 30, 2020

      10 Small Business Ideas
      6 min read

    • Article

      Landing THE LEAD

      Aug 12, 2021

      Landing THE LEAD
      3 min read

    • Article

      Under The Influence

      May 8, 2019

      Under The Influence
      4 min read

    • Article

      Landing THE LEAD

      Aug 12, 2021

      Landing THE LEAD
      3 min read

    • Article

      Landing THE LEAD

      Aug 12, 2021

      Are you a struggling actor or have a desire to be in films and/ or on TV? Well, the pandemic really put things in Hollywood and other entertainment markets on hold for a while. But now as we slowly come out of it, studios are looking for fresh faces

      3 min read

    • Article

      5 Common Smm Mistakes

      Apr 18, 2023

      Social media is a two-way street – not just ‘posting’ and expecting a hoard of loyal fans to start showing up. It's important to interact with your audience, follow other accounts and learn about what people want, and show them some love. Often I see

      1 min read

    • Article

      Landing THE LEAD

      Aug 12, 2021

      Landing THE LEAD
      3 min read

    • Article

      The Experts Speak

      May 10, 2022

      The Experts Speak
      3 min read

    • Article

      Top Five Tips For Going Viral

      Jul 12, 2022

      Top Five Tips For Going Viral
      6 min read

    • Article

      The Experts Speak

      May 10, 2022

      The Experts Speak
      3 min read

    • Article

      Be Somewhere.

      Mar 20, 2018

      Be Somewhere.
      2 min read

    • Article

      The Experts Speak

      May 10, 2022

      The Experts Speak
      3 min read

    • Article

      The Experts Speak

      May 10, 2022

      The Experts Speak
      3 min read

    Related categories

    Reviews for Platform

    4/5

    87 ratings8 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

    • 4/5
      lots of god ideas even if You know the business
    • 5/5
      Really liked that its information and ideas are still relevant for those blogging, trying to grow their social media account or, as the title says, trying to get noticed online. Practical advice and a lot from the author's own experience. Good read and fast to finish as an audiobook.
    • 4/5
      This book is essentially about how to promote yourself in the world of the Internet generally and of social media specifically. If you are not comfortable with self-promotion, I would recommend against reading this book. If you want to learn how to have a bigger voice in the world, this book is for you. In particular, those interested in publishing written works can benefit from Hyatt's sage advice.

      Hyatt, a former CEO of a "Christian" bookseller, lays out a comprehensive digital strategy that can be implemented by companies/corporations or individuals. Some of his suggestions require some start-up funding, but one can omit these suggestions if one is on a lower budget.

      The chapter on Twitter, in particular, is excellent and perhaps leads the world that publishes in the English language. Again, he sees technologies like Twitter not as an ends to themselves but as a means to advance whatever good message one wants to convey. (At least, I hope it would be a good message.)

      The source of his expertise is his time in the publishing industry. As such, he frequently refers to himself as the authority. Like with his views on technology, I read this not as narcissism but as a tool for me to use in my endeavors. Others may dissent, however.

      Overall, this book is helpful to learn how to build a personal brand or a platform in today's society using technology. It does an excellent job at it, too.
    • 4/5
      Nice short chapters, kind of like his blog posts. I almost dropped it to 3 stars for its horrendous (okay, just tedious and outdated) Twitter chapters (okay, published 2012). It's a better reference to dip into rather than to read straight through, but it has large, very valuable chunks. And you'll come out the other side of the book with a longer reading list, which is always a plus.
    • 2/5
      This book purports to tell readers how to run a successful social media strategy, but I felt the ideas were a bit stale. Perhaps it's good (if a little bit dated now) for complete newbies, but if you've spent any amount of time online, you can probably figure it out just as well without this book.
    • 4/5
      This is a great guide for anyone who has something to say. Digital marketing 101 written in an easy to read and understand style.

      Very impressed.
    • 5/5
      If you're starting an online business or using social media to promote your business, you must read this book. Advice on how to engage an online audience from every aspect, the theoretical motivation and technical aspects. Hyatt's style is approachable and enthusiastic.
    • 5/5
      Michael Hyatt is an expert on the subject and this book delivers. Everything you wanted to know about platform building and then some. Why not go to the master himself?