NPR

A Newspaper Casino? Toronto Star Company Is Getting Into The Online Gaming Business

Torstar is "looking at diversifying the revenue model of how we fund and pay for reporters, columnists, and editorial staff," said a gaming consultant hired by the company.
A Toronto Star newspaper box is seen here in front of the newspaper's Toronto offices. Torstar, the newspaper's owner, says it plans to enter the online gaming business to support its journalism. Source: Mark Blinch

Can gambling profits support the newspaper business? The company that owns the Toronto Star is betting on it.

Torstar Corporation announced Tuesday that it would launch an online casino brand later this year, pending approval by the Alcohol and Gaming Commission of Ontario.

"As an Ontario-based media business.

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