Mollie Makes


It’s hard to think of a world without social media, and even harder to imagine how small creative businesses could ever haveLove it or loathe it, social media is the best free marketing tool out there.

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Mollie Makes2 min letti
Know Your Audience
Once you’ve got a good idea of who you are as a brand and how to put that across, the next step is understanding your target market – who your potential buyers are. While it’s nice to think that anyone could shop your products or services, the realit
Mollie Makes4 min lettiDesign
■ 1m (39 /8") patterned cotton canvas fabric (we used Art Gallery Fabrics Here Comes The Fun in Block Stencils Pop) ■ 50cm (19¾") plain cotton canvas in pink (ours was from www. ) ■ Plastic snaps ■ Plastic snap fastener tool If you pract
Mollie Makes1 min letti
What’s Your Usp?
Ah, your Unique Selling Point. This doesn’t have to be all Dragon’s Den, where you’ve come up with a genius invention – it just needs to be a point of difference between you and other brands offering similar services or products. Maybe all your raw m