Entrepreneur

To Get the Most of Your Team, Treat Them As More Than Just Employees

As leaders, we must ask ourselves tough questions and face this year's challenges with a human perspective.
Source: Courtesy of Sonic
Courtesy of Sonic

The year 2020 was supposed to be a big one for . We were in the midst of rolling out our brand relaunch, including a new identity, with a logo, icons, and colors as well as a new creative campaign and drive-in prototype design. When the hit, you’d think our core model (the drive-in!) would make task force, while communicating frequently with our and operators. Still, we’d often say, “This is the right thing to do today. Two days from now, we may need to change it.”

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