Why Daily Bonuses & Contests Don’t Work
Jul 19, 2016
4 minutes
BY MIKE BROOKS
After you’ve chosen the best compensation plan for your inside sales team – either straight salary or commission or a combination of the two – the next step is to determine how best to keep them motivated and focused on making their daily and monthly revenue goals. Many business owners and managers choose daily bonus programmes or contests to develop or keep sales momentum going, but how effective are these initiatives?
THE PROS & CONS OF DAILY BONUSES
Most sales reps and managers have experience with handing out or receiving cash, vouchers or other gifts for the first deal on the board or for the achievement of sales goals. The reason these daily bonuses are still around is because they
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