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Concepts and products that are changing the rules of engagement in the world of design.

Advertisers are now creating contrasts between the subject and its background to great effect. The backdrop has been brought to the fore and the use of negative space is a big

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India Today4 min read
Advantage Congress
FOR A STATE THAT HAS BEEN IN EXISTENCE only for 10 years and is therefore the country’s youngest, Telangana is fast becoming the new battleground for hard-fought electoral contests. Just five months ago, it saw the end of the decade-long rule of the
India Today1 min readPolitical Ideologies
The Battle Plans
➘ Target the rival alliance by tweaking the narrative to one of whether the people want Jagan in (for another term) or out ➘ Paint it as a class battle between the have-nots, who benefit from welfare schemes, and the haves, who back rival parties and
India Today2 min read
Out Of The Shadows
For a long time, Jai Mehta’s identity was defined by his famous father, the National Award-winning director Hansal Mehta, best known for his indie filmmaking credentials. Mehta Jr assisted the senior on acclaimed films like Shahid and Aligarh before

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